The 5 best ways your practice can show gratitude this month

The 5 best ways your practice can show gratitude this month

We can’t help but think that gratitude and November go together like, well, November and Thanksgiving. As this season of gratitude and giving get closer, we’re reminded of the 5 best ways that a practice can show gratitude to their patients and practice. 1. Show gratitude to your staff Your office staff, if it’s anything like ours, does amazing work to keep everything running smoothly during the year. Lots of times, we only ever hear about solved issues – and having that kind of a staff does wonders for your practice (or business!). 2. Thank your patients This one should be obvious, but it can be so easy to remember how much we’re helping others that we forget to thank them for letting us help them. Let them know how much you appreciate them – and how much more you appreciate it when they follow their treatment plan! 3. Thank their parents Let’s face it: those kids aren’t usually driving themselves to come to your practice. Thank their parents for choosing to help their kids have better, healthier, and straighter teeth. Let them know how much it means to you that they’ve entrusted their child’s dental health into your capable hands. 4. Give thanks to your community Your community can be thanked on almost any level. Maybe it means sending a “thank you” to city hall; maybe you’ll be acknowledging a local board or committee. Or maybe you’ll be expressing your gratitude to a professional organization. Your practice and business belong to a variety of communities, though, and each of those would love to be acknowledged this season. 5....
Kid’s Care Week is Coming Up! How do you “Make a Difference”?

Kid’s Care Week is Coming Up! How do you “Make a Difference”?

Kid’s Care Week is coming up! Every October, kids nationwide come together to do service, educate each other, or otherwise do whatever they can to “Make a Difference!” This year, Kid’s Care Week is October 26-November 1, with October 27th being “Make a Difference” Day. So what can you, as a practice, do to support the kids in this important work? Our Kid’s Care Week Ideas for Your Practice Give them a list of service suggestions Kids don’t always know right off hand what they can do to help – or where they should help. Give them a list of ideas. Let them come in and offer to tutor other patients – especially those patients who could use a little extra help before the end of the school year! As a community influence, we’re certain that you’re going to know of a wide variety of important ways to serve others. Help them become educational influencers Some of the kids will invariably want to help educate others on important causes. Well, what’s more important than dental hygiene? Let some kids help you create new educational brochures, flyers, or artwork that can be proudly displayed in your offices! Schedule a large service project Parks always need attention. Trees always need planting. Certain areas in town always need cleaning. Why not put this week to good use and schedule some much-needed community TLC and let the kids help? Not only will they be helping for kid’s care week, but they’ll be learning some awesome community pride, too. Keep an in-office list of suggestions – by other kids! We’re sure that there are...
Building Community through Celebrating Birthdays!

Building Community through Celebrating Birthdays!

Now, we hope that you’re making a big deal about your patients’ birthdays. It’s a great way to build a solid relationship with them. That’s not the birthday we’re talking about today, though. We’re talking about celebrating birthdays – as in the birthday (okay, anniversary) of your practice! Why make celebrating birthdays or anniversaries part of your practice? There’s a few great reasons to do so: it’s a great way to mark big milestones or growth, reinforce credibility and maturity as an established practice, and to reinforce or build your brand or image. In other words, those years that you’ve been at that location? That’s something to celebrate. Having to move to a bigger location to better accomodate all of your patients? Also something to celebrate! Here’s a few of our favorite ways to celebrate! Send Presents No birthday is complete without presents. Company birthdays are a great time to not only recognize employees with presents, but also a great time to send presents to your patients and their families – especially if those presents are something that gets them coming back in through your doors! Offer a special promotion, discount, or voucher as your present Not only does this make a great way to celebrate, it’s also a great way to generate some extra buzz and traffic as people come to celebrate with you! Run a contest or a “Caption this!” Winning a contest is always fun and a great way to generate some interest. One of our favorite contest options is a “Caption this!” contest. Take a photo and offer a prize to whomever can come up with...
National Field Trip Month: celebrate with a field trip!

National Field Trip Month: celebrate with a field trip!

Thanks to the simple fact that each month has several different celebrations, there’s a TON of great ideas to pull from each and every month! Not only is October Health Literacy Month, it’s also National Field Trip Month. Here are a few great ways to get into the field trip spirit this month! 3 ways to celebrate National Field Trip Month: Host a Field Trip for your Patients If you’re lucky enough to have a great local museum or there’s a family-friendly movie playing, why not sponsor a practice-wide field trip to that location? Not only will your patients love it, but their families will love that you’re thinking of them beyond just their teeth. Plus, you’ll probably get some extra bonus points (at least with their parents) if it’s educational in nature. Sponsor an in-school Field Trip Sometimes, taking an actual field trip simply doesn’t make sense for a particular school – or grade. In those cases, it may be more realistic to host an in-school outing – in the school multi-purpose room or gymnasium. In those instances, your practice could put on a skit, bring out some of the fun (or scary!) looking dental equipment or tools, and otherwise educate and entertain the students for a short time. They’ll love being out of class, the community will love the outreach, and everyone will love getting to see your practice in action. Block Out a Field Trip – to Your Practice! If you’ve got the time and ability, another great idea is to sponsor a field trip – to your practice’s office! Not only is it a great...